Backtone Pty Ltd

Status: Registered
Australian Company Number: 115337347
Australian Business Number: 15115337347
Address: 102 Lindsay Rd Buderim QLD 4556 (business name: The Posture Habit)
Registration date: Monday 18th July 2005
Type: Australian proprietary company
Class: Limited by Shares
Subclass: Proprietary other
last updated


Backtone Pty Ltd is a limited by shares, Australian proprietary company. This corporation was registered on 2005-07-18 and was issued with the 115337347 ACN. Its Australian Business Number is 15115337347. Since 2014-01-16, the company is headquartered in QLD, post code 4556. The previous headquarters were located in QLD 4556 (from 2005-08-03 to 2014-01-16), QLD 4556 (from 2005-07-18 to 2005-08-03). Backtone Pty Ltd was registered for the GST on 2006-02-10. The company has also used 2 business names, namely The Posture Habit from 2010-09-16, Backtone from 2005-07-18. The above data comes from the ABN database which was updated on 2014-06-21. We found 1 trademark that mention this company. Trademark number 1509573 was filed on 2012-08-27 and is categorised as "word" (application status: "registered, live").


Details for ABN 15115337347

Type: Australian Private Company

ABN Status

Status From To
Active Monday 18th July 2005 current

Main Name

Name From To
Backtone Pty Ltd Monday 18th July 2005 current

Business Names

Name From To
The Posture Habit Thursday 16th September 2010 current
Backtone Monday 18th July 2005 current

Main Location

Location From To
QLD 4556 Thursday 16th January 2014 current
QLD 4556 Wednesday 3rd August 2005 Thursday 16th January 2014
QLD 4556 Monday 18th July 2005 Wednesday 3rd August 2005

Goods & Services Tax (GST)

Status From To
Registered Friday 10th February 2006 current


Business names details

The Posture Habit

Status registered
Registration date Thursday 16th September 2010
Renewal date Friday 16th September 2016
Address for service of documents 102 Lindsay Rd Buderim QLD 4556
Principal place of business 102 Lindsay Rd Buderim QLD 4556
Debtor representative not applicable
Notified successor not applicable
Former identifier BN21782386
Former state territory QLD


Status registered
Registration date Friday 6th September 2002
Renewal date Thursday 6th September 2018
Address for service of documents PO BOX 811 Buderim QLD 4556 Australia
Principal place of business 102 Lindsay Rd Buderim QLD 4556
Debtor representative not applicable
Notified successor not applicable
Former identifier BN18214617
Former state territory QLD


Company Trademarks

Trademark number: 1509573

General information:
Application date: Monday 27th August 2012
Lodgement date: Monday 27th August 2012
Registered date: Monday 27th August 2012
Live or dead: Live
CPI status: Registered
Status: Registered/Protected
Mark code: Trade Mark
Trademark type: Word
Acceptance due date: Friday 14th March 2014
Sealing due date: Saturday 20th September 2014
Registered from date: Monday 27th August 2012
Sealing date: Wednesday 11th June 2014
Renewal due date: Saturday 27th August 2022
Court orders: No
Revocation of the acceptance: No
Goods and services assistance: Yes
Lodgement type: AFS
Descriptive: Backtone
Examination report number: 3
Examination class count: 1
NICE class code: 10
NICE occ number: 1
NICE description text: Apparatus For Achieving Physical Fitness (for Medical Use) Being A Postural Feedback Device
Applicant information:
Suburb name: Buderim
Postcode: 4556
Australian state code: QLD
Country code: AU

Company Patents

Patent Application Number: 2008201515

General information:

Application date: Thursday 3rd April 2008
Patent status: Sealed

What happens 3 months after acceptance, assuming there are no oppositions filed. The Status 'sealed' was replaced with 'granted' with IP reform implementation, but from a systems perspective the two statuses are identical.

Patent type: STANDARD
Primary IPC mark: A63B 23/02
Accepted claims count: 9

International Patent Classification:

IPC Mark: A63B 23/02
Version date of the IPC Classification record: Sunday 1st January 2006
Section code: A - human necessities
Class code: 63 - sports; games; amusements
Subclass code: B - apparatus for physical training, gymnastics, swimming, climbing, or fencing; ball games; training equipment (apparatus for passive exercising, massage a61h)
Main group code: 23 - exercising apparatus specially adapted for particular parts of the body (a63b0022000000 takes precedence;force-resisting aspects a63b0021000000; electric or electronic controls therefor a63b0024000000; devices for exercising or strengthening of fingers or arms in teaching operation of keyboards g09b, e.g. g09b0015060000)
Subgroup code: 2 - for the abdomen, the spinal column, the torso, or the shoulders
Mark type: First (ie Primary)
Classification level: Advanced
Classification code: Inventive
IPC Classification assigned/Application publish date: Friday 11th April 2008
Classification type code: Original
Classification source code: Human

IP Australia process information:

Source code: PAMS
Patent classification type: Standard
Examination request date: Tuesday 31st August 2010
Examination request filing date: Monday 14th February 2011
Requested examination type: Request Full Examination
First report issue date: Monday 20th February 2012
Examination section: C4 Electrical-Electronics
Expiry date: Monday 3rd April 2028
Earliest priority date: Thursday 5th April 2007
Acceptance Notice date: Thursday 5th July 2012
Sealing date: Thursday 18th October 2012
Effective patent date: Thursday 3rd April 2008
OPI published in journal date: Thursday 23rd October 2008
Continue renew fee paid date: Wednesday 16th April 2014
Patent in force to: Friday 3rd April 2015

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Contains public sector information licensed under the Creative Commons Attribution 3.0 Australia licence. Material on this website was obtained from publicly-accessible databases and is attributed to ©Commonwealth of Australia 2018 (, and, ©Intellectual Property Government Open Data 2018, ©ASIC - Company Register. While we try to make the information as precise and up-to-date as possible, we are aware the datasets are not always error-free. will not take responsibility for any errors in the databases. The material provided should be treated as a starting point of more in-depth research, not as fact.